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With over 30 years of experience in the financial sector, Mr. Atul Adani is the Founder and Chairman of Atul Adani Financial Services (AAFS). A visionary leader, he has built AAFS into a trusted institution focused on responsible credit access for MSMEs and emerging consumer segments. His strategic foresight, ethical governance, and industry expertise have driven innovation and long-term value. Under his leadership, AAFS integrates advanced analytics, robust underwriting, and a customer-first approach. Committed to inclusive growth, Mr. Adani also champions social impact and community engagement as core pillars of AAFS’s mission.
As the Head of Operations at Atul Adani Financial Services Pvt. Ltd. (AAFS), Mrs. Hetal Adani brings over a decade of experience in managing complex operational ecosystems with precision and a people-centric approach. Her leadership is instrumental in ensuring that every operational framework is robust, compliant, and agile—aligned with AAFSPL’s mission of delivering seamless and responsible credit solutions to clients across India. Mrs. Adani champions a culture of continuous improvement and customer-centricity, integrating technology-driven solutions and fostering a collaborative environment where innovation and accountability thrive. Her emphasis on operational excellence and scalable growth strengthens AAFSPL’s reputation as a trusted financial partner—anchored in integrity, inclusivity, and a vision for sustainable progress.
As COO of Atul Adani Financial Services Pvt. Ltd. (AAFS), Mr. Jason Adani leads company-wide operations with a sharp focus on technology, scalability, and service excellence. He plays a central role in aligning AAFSPL’s day-to-day execution with its long-term strategic goals, ensuring that operational frameworks remain agile and efficient in a rapidly evolving financial ecosystem. With a strong foundation in process automation and digital enablement, Mr. Adani has helped streamline workflows and enhance customer experiences across touchpoints. His leadership fosters a culture of innovation and accountability—driving operational resilience, improving turnaround times, and reinforcing AAFSPL’s reputation as a forward-thinking, customer-centric NBFC.
Mr. Ashok Parmar, Director at AAFS, brings over 36 years of experience in India’s financial regulatory and banking sector, including key roles at the Reserve Bank of India. His deep expertise in compliance, risk management, and NBFC operations strengthens AAFS’s governance and strategic direction. Mr. Parmar plays a crucial role in aligning innovation with regulatory excellence, ensuring sustainable and responsible growth.
Mr. Arvind Bopte, with over 38 years of experience at Union Bank of India, brings deep banking and financial expertise to AAFSPL. His leadership blends risk management with customer-centric innovation, guiding lending policies and operations. With global exposure and strong compliance acumen, he plays a key role in ensuring disciplined growth and governance at AAFSPL.
Mrs. Zankhana Bhansali, Director of Legal & Compliance at AAFS, is a Fellow Member of ICSI with over eight years of experience in corporate governance and regulatory strategy. She ensures AAFS operates within a strong legal framework, fostering transparency, compliance, and stakeholder trust. Her expertise in aligning legal strategy with business goals drives ethical decision-making and reinforces AAFS’s commitment to responsible finance.